Trying New Things
Flavor innovation is constantly evolving. With social media influence, appreciation for other cultures, and plant-based innovation, consumers are searching for new ways to develop their taste buds and try something new. KeHE’s Category Management team provide suppliers, retailers, and brands alike with an inside scoop on top trends. Now is the time to stock your shelves with these intriguing new flavors your consumers will love!
Dill Pickles
U.S. consumers aren’t in a pickle when it comes to trying new flavors. Out of the consumers surveyed, 43% of respondents have tried and liked dill pickle snacks. Since the #Picklechallenge on TikTok, dill and pickle flavors seem to be everywhere. Now, brands are getting creative in implementing dill pickle flavor into their products such as chips, nuts, and even chicken! With simple ingredients and easy to make recipes, it’s no wonder dill pickle flavors come out on top.
International Influence
Each homemade recipe, ingredient, and flavor tells a story. What better way to connect with people than through food? International brands are developing new ways to create relationships with their consumers through their culture. Social media has also made it easier for consumers to learn more about these brands and its history. Gather around the table and immerse yourself with exciting new flavor profiles with international foods.
Convenient Plant-Based Trends
Plant-based trends continue to find growth through new formats and innovation. Consumers are finding other ways to substitute their conventional foods with healthier options. Now, plant-based options are becoming more convenient for the everyone though soups, snacks, and even caviar! Which will you try?
Explore how you can implement these new trends to satisfy your customer’s curiosity. Reach out to your sales representative for more information.