• image description
KeHE B-Corp

CAREtrade™

CAREtrade™

“We SERVE to Make Lives Better™” is not a slogan, it is a way of life.

It is why we do, what we do.

That’s why we are launching the CAREtrade™, an initiative to identify and promote a set of brands that advance a higher purpose.

CAREtrade bridges the gap between KeHE and KeHE Cares, it’s the next evolution in serving. We are working shoulder to shoulder with like-minded suppliers and retailers.

Each CAREtrade partner has a unique business approach that combines commercial success with making the world a better place.

Inaugural Partners

Divine ChocolateDivine Chocolate is co-owned by the 85,000 farmer members of Kuapa Kokoo, the cooperative in Ghana that supplies the cocoa for each bar of Divine. As owners, they get a share in the profits, a say in the company, and a voice in the global marketplace.

Watch a Video
Visit the Website

Growers Alliance CoffeeGrowers Alliance was co-founded by Martin and Purity Kabaki. They recognized Americans’ love of coffee and set out to bring good Kenyan coffee to the United States while also helping people in their homeland bring positive change for coffee farmers.

Watch a Video
Visit the Website

Kuli KuliFounder Lisa Curtis was a Peace Corps volunteer when she discovered the nutritious leaves of the moringa tree in West Africa. She started the company with a vision to work with women-led farming cooperatives all over the world to drive economic growth, women’s empowerment, and sustainable agricultural development. By rejuvenating moringa as a tool for nutritional security, Kuli Kuli hopes a new generation will imagine a world without hunger.

Watch a Video
Visit the Website

Sunshine Nut CompanyThe Sunshine Approach is focused on creating a value driven business – where dignity, love, and community come together with excellence. Their business model is built on the transformation of smallholder farmers through premium products. The premise is that packaged natural foods can leverage improvement at all levels of the value chain.

Watch a Video
Visit the Website

Women’s Bean ProjectWomen’s Bean Project (WBP) is a transitional job training program for chronically unemployed and impoverished women. The mission of WBP is to change women’s lives by providing stepping stones to self-sufficiency through social enterprise. WBP provides jobs in gourmet food and handmade jewelry manufacturing. At the same time, WBP augments the skills that these women develop on the job by offering special programming and classes in interpersonal and life skills needed to move into employment.

Watch a Video
Visit the Website